MELLON ADDS NEW TEAM MEMBER, HOPES TO BUILD ON STRONG RELATIONSHIP WITH ELLICOTTVILLE
June 6, 2007 — Mellon Technology of Olean has numerous clients in the Ellicottville area and is poised to build on these relationships with the addition of a new team member and renewed focus.
Heidi Ofinowicz, of Franklinville, has been promoted after serving as a marketing consultant for the creative marketing and technology agency for a year.
Ofinowicz will be working closely with Kate Wolcott, former director of marketing and now director of integrated marketing communications, who will be taking a more adamant role in utilizing the cutting-edge techniques of integrated marketing communications to provide synergistic solutions for clients.
“We are looking forward to the future, particularly our future in Ellicottville where we have several strong and loyal relationships. We have made some great friends in the area and are excited about continuing our work with them, as well as building new relationships.” said Jeff Mellon, owner and operations director at Mellon Technology. “The new marketing duo we have with Kate and Heidi puts us in a prime position to do so. The experience, education and knowledge they share will help take Mellon Technology to a new level.”
In her new role, Ofinowicz will be responsible for strategic planning tasks, new business development, project oversight and customer relationship management as she pursues her master’s degree in integrated marketing communications at St. Bonaventure University. She graduated summa cum laude from St. Bonaventure in 2006 with a bachelor’s degree in journalism and mass communication. She also works as a graduate assistant in St. Bonaventure’s Office of Communications.
Wolcott went through the same graduate program as Ofinowicz, earning her master’s degree in integrated marketing communications in 2004, and has worked with Mellon Technology since 2005.
Mellon Technology specializes in web development, design services, integrated marketing, and technology and computer management. The Mellon team deploys creative marketing tactics mixed with cutting-edge technology solutions to promote consistent messages sent through a combination of Web and graphic design, Internet marketing, print, media, and more. More information about Mellon Technology and examples of its work in Ellicottville can be found at www.mellonco.com.